✨WOW!✨ All three spirits have been selected for a new alcohol-free beverage programme across two of IHG’s leading luxury and lifestyle hotel brands in North America: Kimpton and InterContinental.

Launching this October, the year-long programme will see participating hotels feature at least two alcohol-free cocktails, with Gnista Barreled Oak, Floral Wormwood and Pink Ginista all included on IHG’s curated list.

To see our Gnistas, handcrafted just outside Malmö,  being selected feels pretty special 🤩

IHG is one of the world’s largest hotel companies, with more than 7,000 hotels in over 100 countries. Its luxury and lifestyle portfolio includes InterContinental, Kimpton, Six Senses and Regent.

The three Gnistas give bartenders very different starting points: Barreled Oak is dark, rich and warming with wood and spice; Floral Wormwood is aromatic, herbaceous and bitter; and Pink Ginista is bright, botanical and gently bitter.

Three very different liquids. All created from scratch to make genuinely good alcohol-free drinking possible.

And now, all three are heading into some (more) very good hotel bars.

For US sales, distribution and trade enquiries:
Cari Focht, The Zero Proof
cari@thezeroproof.com

Erika Eklundh